This is Why Google Loves WordPress

 In Marketing Digital, SEO

WordPress is one of the most popular content management platforms for blogs and websites out there. And this does not occur by chance – on top of being a powerful CMS (Content Management System), with endless customisation and personalisation  possibilities, it is also a great ally when it comes to SEO.

Optimising WordPress with the right SEO plugins and theme can secure you a good rank on Google and other search engines. 

So these are the main reasons why Google Search loves WordPress sites:

1. WordPress is Open Source

Being  open source means that the platform is constantly improved with the contribution of many professionals. As the WordPress community is vast and spread out worldwide, the platform is updated frequently and periodically, either to fix bugs or add new features. Loading time and code structure are among the main improvements carried out.

2. Endless plugins options

With a large collection of plugins offered, you can certainly find the right plugin for your purpose.

3. Codex more complete than any other CMS out there

The WordPress documentation is simply amazing.  Any front-end or back-end developer who studies the documentation can  develop a theme, a plugin or learn some hacks if they put the effort to.

4. Constant updates

WordPress is always undergoing improvements. Updates can be as often as  3-4 times a year.

5. Large collection of themes for all purposes

When it comes to themes, WordPress is king. The number of businesses and developers working on new themes grows each year. When creating your WordPress blog you can choose a theme among millions available on the internet. There are several sites that offer free themes for WordPress. If you want a unique theme, you can either order one to be developed by the community, or pay a company to develop a custom theme for you.

There are themes for all tastes and projects. Many developers today work on optimised themes, which don’t require any code to be edited after the installation. 

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